Problem statement:
The goal of this assignment is to analyze and visualize a dataset using Power BI. The dataset contains information about a company's sales and marketing efforts, including data on customer demographics, purchasing behaviors, and marketing campaigns.
The objective is to create a Power BI report that accurately represents the data and provides insights into the company's sales and marketing strategies. The report should include interactive visualizations and dashboards that allow users to easily navigate and understand the data. Additionally, the report should be designed in a way that makes it easy for management to quickly identify trends and make informed decisions about future marketing and sales initiatives.
Deliverables:
A Power BI report that includes:
Interactive dashboards
Data visualizations
Insights and recommendations based on the data analysis
A brief presentation that explains:
The data analysis process
Key findings and insights
Recommendations for future sales and marketing initiatives.
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